Rašković Matevž

Senior Lecturer in International Business, Victoria University of Wellington, New Zealand

Matevz moved to New Zealand in February 2018. Born in Slovenia, Matevz worked as Assistant Professor of international business at the University of Ljubljana, School of Economics and Business in Slovenia prior to joining Victoria University of Wellington. Since February 2019, he is the Director of the Postgraduate Programme in International Business at Victoria University of Wellington. Matevz received his PhD and MSc from the University of Ljubljana, Slovenia in 2012 and 2007. He is the recipient of the 2013 University of Ljubljana President’s Award for Outstanding Achievement of Young Faculty. Matevz was a Fulbright Fellow at Harvard University, FAS Sociology in 2017 and a visiting doctoral student at Harvard, FAS Sociology in 2010-2011. Matevz is also a guest professor at Zhejiang School of Management in China at the Program in Innovation, Entrepreneurship and Global Leadership (PIEGL). He is also a habilitated Associate Professor of International Business at the University of Ljubljana, Faculty of Economics, Slovenia. He is the recipient of a 2019 Victoria Business School Learning & Teaching Innovation grant. Through the Māmani Whakaaro project supported by the grant, he works with Maori and Pasifika students in expanding their global mindset. He is the co-author of the book “Understanding a Changing China: Key Issues for Business” with Howard Davies (Routledge, 2018).

Research projects: Prof. Rašković’s research interests focus on approaching international business phenomena through an economic sociology lens. His research focuses on the intersection of identity, culture and consumer behaviour. His research in particular addresses issues related to generational cultures and their link to international consumer dispositions of young adults (i.e. consumer cosmopolitanism and ethnocentralism). A lot of his research is of comperative nature, focusing on Central and Eastern Europe and East Asia (China, Japan). His current research projects involve looking at within-country differences in consumer characteristics of Millennials in China. In another project, he is exlploring the influence of indigenous cultures on internationalization patterns of firms in the South Pacific (especially New Zealand).